What is Sustainable Beauty?
In recent years, the beauty industry has witnessed a significant shift towards sustainability, with terms like "clean beauty" and "green beauty" gaining popularity among consumers.
While these words evoke images of eco-friendly and responsible products, there is one critical aspect that often goes overlooked: packaging. In this blog post, let’s talk about the unsustainable packaging problem within the realms of clean beauty and green beauty, and how StarBars has created an innovative solution.
Packaging plays a crucial role in the beauty industry, protecting products and enhancing their appeal. However, the vast majority of conventional beauty packaging is made from non-recyclable or hard-to-recycle materials, such as plastic and mixed materials. These materials contribute to the mounting global waste crisis, causing environmental harm and posing a significant challenge to achieving sustainability goals.
Clean beauty refers to products made with non-toxic ingredients, formulated without harmful chemicals. However, when it comes to packaging, clean beauty often falls short of its sustainability claims. Many clean beauty products are packaged in single-use plastic containers or non-recyclable materials. While the contents of the products may be clean, the packaging leaves a significant carbon footprint.
Green beauty goes a step further by encompassing ethical sourcing, cruelty-free practices, and organic ingredients. Yet, the paradox lies in the fact that green beauty products are often packaged in non-sustainable materials. Glass jars, for instance, are a popular choice for green beauty products due to their recyclability. However, the energy required to produce and transport glass can have a substantial environmental impact, making it a less ideal solution than it may seem at first.
How StarBars approaches clean and green beauty:
Natural Ingredients:
Ingredients: No ingredients that are known to harm people and the environment. Free from silicones, parabens, pthalates or sulfates.
Chemicals: Instead of chemicals we use minimally processed ingredients from nature, like argan oil, mango butter, daikon extract, ginger and seaweed.
Animal testing: Omg, no way. Except I washed my neighbor’s dog and he came out looking great.
Sustainable Packaging:
Material: Our boxes are made of nothing but cardboard. It’s completely recyclable, right at your curbside. We ship our products in a fully recyclable, all paper envelope as well.
Minimalist Packaging: StarBars come in a simple box. No plastic wrap, plastic inserts or plastic labels.
Zero Waste: When your StarBar is finished, it is simply gone. There is no bottle to recycle.
StarBars doesn’t just claim to practice Green and Clean Beauty, but we actually live the lifestyle. No greenwashing here!
Together, we can create a beautiful world that not only enhances our appearance but also nurtures our planet.
